In The Zone · Episode 50
Built for Any Market: Profit, Pricing & the Discipline to Ride Every Wave
About this episode
Demand comes in waves. The contractors who win long-term aren't the ones chasing revenue at all costs—they're the ones building profitable businesses that can adapt when the market changes.
Tim Brown Jr. of RGS Exteriors joins us to talk about what contractors are seeing with leads in 2026, raising prices when others are discounting, why follow-up could be one of the biggest opportunities for the remainder of this year and into 2027, and how mindset and leadership ultimately determine how a company responds when the market gets tough.
